Motorola Navigator

Objective

Motorola was looking to give their APAC partner easy access to information regarding their products, so as to facilitate their sales efforts. The challenge is bringing together content from multiple sources and has them streamlined into a single web-based and mobile platform.

Idea

To keep users engaged, we explored the idea of creating a platform that’s user-friendly, and rich in interactivity. This centralised platform will be the go-to platform for APAC partners to retrieve the information they need.

Execution

We focused on a look and feel that is designed to give users a dynamic experience. The navigator can be moved to show different scenarios, and partners will first be able to select their desired vertical, which will then flow down to the vertical’s relevant products, affording them a quick and easy overview of their desired information. These include specifications of products, collaterals, and white papers.

Category
Campaign